Custom Guitar Atelier

Crafted for Your Hands.
Built for Your Sound.

Custom instruments shaped around your playing style, sound, and vision.

Custom Crown SG Heritage Cherry 12 String Electric Guitar

$690.00 $660.00

Start Your Custom Build

Choose your preferred wood, hardware, electronics, and finish options below.

Want it exactly as shown? Select “Default” for each option.

Need help? Send us a message and our team will be happy to assist.

  • Select the body wood that best matches your desired tone, feel, and style. Each wood has its own unique resonance, weight, and character.

    • Body Core Wood

    Select the neck wood that best matches your desired feel, stability, and tonal response. Each option adds its own character to the playability and performance of the guitar.

    Select the fretboard wood that best matches your desired feel, look, and tonal response. Each option adds its own character to comfort and playability.

  • Select your preferred tuners for stable tuning and smooth performance. Choose Wilkinson for dependable value, Grover for proven reliability, or Gotoh Japan for premium precision and refined Japanese craftsmanship.

    • (max file size 80 MB)
  • Select your preferred pickups to shape your guitar’s voice. Wilkinson offers versatile performance with origins varying by model, including Korea, and Japan; EMG pickups are made in California, USA; and Seymour Duncan pickups are hand-built in Santa Barbara, California, USA.

  • Select your preferred potentiometer option for smooth, reliable volume and tone control. Choose Alpha for dependable performance and great value, or Gotoh Japan for premium precision and refined control.

  • *DEXTERITY

    Select your playing orientation: right-handed or left-handed. Your guitar will be built for the comfort, balance, and control that matches your style.

    *CUSTOM HEADSTOCK LOGO NAME

    • (max file size 80 MB)
    • (max file size 80 MB)
    • (max file size 80 MB)
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    CUSTOMIZE THIS BUILD


    Have a specific build in mind?


    Every instrument is built to order. If you need a different pickup configuration, neck profile, or custom finish, let us know and we will make it happen.





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    • Premium Components & Tonewoods

      Carefully selected woods paired with trusted hardware and electronics, based on your chosen specifications.

    • Worldwide Shipping

      We ship worldwide, with tracking provided after your completed instrument has been dispatched.

    • Professional Setup & Support

      Each instrument is carefully set up before shipment. Our support team is available to assist with questions after delivery.

    Our Process

    Where Your Custom Instrument Takes Shape

    Every custom build begins at the drawing board, where our luthiers carefully develop the instrument’s proportions, contours, materials, construction, and specifications.

    Your selected specifications guide the design process before construction begins, helping each element work together as one complete and thoughtfully planned instrument.

    1. 01 Proportions Balance, scale, and overall dimensions
    2. 02 Contours Shape, comfort, and playing ergonomics
    3. 03 Materials Selected woods, hardware, and electronics
    4. 04 Specifications Details shaped around your chosen build
    Custom Guitar Atelier luthier developing a custom guitar design at the drawing board
    From Concept to Construction Every detail begins with a carefully developed plan.
    Your Custom Build Journey

    How It Works

    From your first selection to final inspection, every detail is carefully reviewed by our team.

    1. Choose Your Instrument

      Start with the guitar or bass model that best matches your playing style, sound, and vision.

    2. Customize the Details

      Select your preferred woods, hardware, electronics, finish, and other available custom options.

    3. Review and Confirm

      Submit your order and our team will review your selections. We will contact you if any detail needs clarification.

    4. Crafted and Quality Checked

      Your instrument is built, carefully inspected, professionally set up, and prepared for secure delivery.

    Have a special request? Send us a message

    CUSTOMER REVIEWS

     by Greg Myette | Massachusetts USA on Custom Guitar Atelier
    Absolute Masterpiece – Brought My Band’s Vision to Life!

    Absolute Masterpiece – Brought My Band’s Vision to Life!

    I just received my first custom build from customguitaratelier.com, and I am absolutely blown away by the craftsmanship. The entire process from start to finish was exceptional, but opening the case for the first time was an unforgettable experience.

    The aesthetic execution is flawless. The grayish blue quilted maple top looks absolutely mesmerizing in person, and it pairs beautifully with the rich, resonant mahogany wood body. Playing it is a dream—the tiger maple neck feels incredibly fast and comfortable in the hands, and the ebony fretboard is smooth as glass. The absolute highlight for me, though, is seeing my band's custom logo perfectly integrated into the design. They captured the artwork with total precision, making this a true one-of-a-kind instrument.

    In terms of performance, it plays and sounds just as good as it looks. It came perfectly set up straight out of the box with fresh D’addario strings and a flawlessly cut bone nut. The tuning stability is rock solid, completely anchored by the Japan Gotoh machine heads and Japan Gotoh bridge. When plugged in, this guitar is an absolute beast. The EMG pickups deliver incredible clarity and punch that cuts right through the mix, while the Japan Gotoh potentiometers provide an incredibly smooth, responsive sweep for precise volume and tone control.

    If you are looking for a bespoke instrument built with premium hardware and unparalleled attention to detail, Custom Guitar Atelier is the real deal. They didn't just build a guitar; they built the exact workhorse I need for the stage and studio. Highly recommended!

    - Greg Myette | Massachusetts USA

     by Lukas B. on Custom Guitar Atelier
    Stunning Angelic Artistry Paired with Flawless Performance

    Stunning Angelic Artistry Paired with Flawless Performance


    Lukas B. | Munich, Bavaria, Germany


    Instrument Commissioned: Custom Hand-Carved Angel Electric Guitar


    I wanted an instrument that was visually unique but still packed a serious punch for studio work, so I contacted the team at customguitaratelier.com to design a custom electric guitar featuring an intricate, hand-carved angel theme. The final result is nothing short of breathtaking. The 3D carving of the angel wings sweeping across the body is incredibly detailed and smooth, showcasing absolute mastery in woodworking.


    Beyond the striking visuals, the component selection is top-tier. The guitar is outfitted with Gotoh Japan machine heads and a Gotoh Japan potentiometer, which give it incredibly precise control and rock-solid tuning stability. For the electronics, we chose a set of USA Seymour Duncan pickups that perfectly capture the natural resonance of the tonewoods, delivering pristine, angelic cleans and soaring, rich overdrive.


    Shipping an instrument of this caliber internationally to Germany can make any musician nervous, but it arrived here in Bavaria completely immaculate, packed securely in a heavy-duty hard case. The setup was absolutely perfect right out of the box with beautifully low action and spot-on intonation. This is a spectacular, heirloom-quality guitar that plays even better than it looks.

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    Customer Performances

    See Our Instruments in Action

    Watch customer performances and hear our custom guitars and basses in real-world playing environments.

    Watch Customer Videos

    From Workshop to Stage

    See the Craft. Hear the Performance.

    Explore behind-the-scenes craftsmanship, custom guitar and bass demonstrations, and performances from real musicians.

    Behind the Scenes

    The Art of Guitar Making

    Step inside the creative process and discover how careful planning, material selection, shaping, assembly, and finishing come together in a custom instrument.

    Craftsmanship in every detail

    Hear the Instrument

    Customer Bass Groove Demo

    Hear the instrument in action and experience its clarity, response, balance, and character through a real customer performance.

    Built to be played and heard
    Watch More Videos

    Selected for tone. Built to perform.

    Premium Hardware, Pickups & Tonewoods

    From carefully selected tonewoods to dependable Wilkinson and Gotoh hardware and premium pickup options, every component is chosen to support exceptional tone, stable performance, and lasting reliability.

    • Trusted Hardware
    • Premium Pickup Options
    • Selected Tonewoods
    Wilkinson guitar machine heads and hardware
    Wilkinson Hardware

    Component Spotlight

    Wilkinson Guitar Parts

    Dependable hardware is the foundation of a responsive, reliable instrument.

    For compatible builds, we offer carefully selected Wilkinson bridges, tremolos, tuners, saddles, and pickup options. Each component is matched to the instrument’s specifications to support stable tuning, precise adjustment, comfortable playability, and consistent performance.

    • Stable Tuning Reliable hardware selected for confident performance.
    • Precise Response Smooth adjustment and dependable control.
    • Build-Matched Components selected to complement each configuration.

    Available Wilkinson components may vary by model and selected specifications.

    Gotoh machine heads for custom guitar builds
    Gotoh Precision Hardware

    Precision Hardware

    Gotoh Guitar Parts

    Precision components selected for smooth operation, dependable tuning, and a refined playing experience.

    For compatible builds, we offer carefully selected Gotoh machine heads, bridges, tremolos, tailpieces, and related hardware. Each component is matched to the instrument’s specifications to support accurate intonation, strong sustain, tuning stability, and long-term performance.

    • Precision Engineering Hardware designed for accurate, smooth adjustment.
    • Tuning Stability Dependable performance for practice, studio, and stage.
    • Refined Performance Selected to complement the feel and response of each build.

    Available Gotoh components may vary by model and selected specifications.

    Premium pickup options from EMG, Seymour Duncan, TV Jones and Wilkinson
    Premium Pickup Options

    The Voice of Your Instrument

    Premium Pickups for Premium Tones

    Your pickups shape how every note speaks—from articulate cleans to warm vintage character and powerful modern drive.

    We select pickup configurations to complement the instrument’s tonewoods, hardware, scale, and intended playing style. Whether you prefer vintage warmth, modern high output, detailed cleans, or versatile performance, the goal is a balanced and responsive sound.

    • Clarity & Balance Clear definition and consistent response across every string.
    • Dynamic Response Expressive tone that responds naturally to your playing touch.
    • Voiced for Your Build Pickup options matched to your instrument and preferred sound.

    Depending on the configuration, available options may include EMG, Seymour Duncan, TV Jones, and Wilkinson pickups.

    Discuss Pickup Options
    Selection of tonewood boards for custom guitar construction
    Selected Tonewoods

    Tonewood & Craftsmanship

    Premium Wood. Premium Tone. Handcrafted for Serious Players.

    Every exceptional instrument begins with thoughtfully selected wood.

    We choose tonewoods for their structural stability, weight, grain character, and natural beauty. Each piece becomes the foundation of an instrument designed around your sound, playing style, and vision.

    • Carefully Selected Chosen for stability, character, weight, and natural beauty.
    • Shaped with Care Refined for comfortable playability and lasting performance.
    • Individual Character Natural grain makes every completed instrument distinctly yours.

    Because wood is a natural material, grain pattern and color will vary from one instrument to another.

    Start Your Custom Build

    Stories Behind Every Instrument

    Celebrating Our Players & Our Journey

    Honoring the musicians who inspire our work and the milestones that deserve to be remembered.

    Musicians sharing their Custom Guitar Atelier instruments
    Stories From Our Players

    Player Experiences

    Customer Reviews: Real Stories from Musicians Who Trust Custom Guitar Atelier

    Every custom instrument carries a story—shaped by the player’s sound, style, and personal vision.

    The most rewarding part of our work is hearing from musicians after they open the case, hold their completed instrument, play the first chord, and experience the build they imagined.

    Explore customer experiences covering customization, craftsmanship, communication, setup, playability, packaging, delivery, and life with their new instruments.

    Musician playing a custom white electric guitar
    Built to Mark the Milestone

    Corporate Milestones

    Celebrate Your Company Anniversary with a Custom Guitar Designed Just for Your Brand

    Transform an important company milestone into an instrument that tells your brand’s story.

    A company anniversary celebrates years of dedication, teamwork, growth, achievement, and the people who helped shape the business. A custom guitar creates a distinctive and lasting way to commemorate that journey.

    Whether your company is celebrating its 5th, 10th, 20th, or 50th anniversary, the instrument can be designed around approved company artwork, brand colors, commemorative details, and your chosen specifications.